Services · Selling

Selling.

Most sellers want two things: a good price and no hassle. We take care of both.

Approach

Why Amster Vastgoed.

Amsterdam real estate doesn't sell itself. A good price takes a good story, the right audience and someone who stays calm when the pressure is on. We do all three.

No mass marketing, no standard approach. We look at what makes your home different and aim precisely that audience at it.

We advise at your pace, and we tell you when waiting is the better option.

Selling well doesn't take an agent. It takes a partner.

Someone who sees everything, arranges everything and makes the difference in presentation and negotiation.

Marketing and presentation

A home isn't sold, it's told.

What attracts the right buyer is the right story, told the right way. We work with regular photographers, stylists and copywriters who know Amsterdam's premium segment. And with a large network and targeted marketing we don't look for just any buyer, but the best one.

Imagery

Photography and film

Professional photographers, a floor plan and film where the home calls for it. No phone snapshots, no overexposed pictures. Want to see the result? Take a look at the showcase.

Atmosphere

Styling advice

First impressions count. Our tips are small in scale, big in effect. No renovation needed, often just a little rearranging.

Reach

Funda and our network

Funda is the breadth. The depth comes from our network: the Qualis network of premium agencies, our Amsterdam colleagues at the MVA, the international showcases of JamesEdition, Rightmove and Propriétés Le Figaro, and our own database of active buyers. For each home we decide which channels will find the right buyer.

Discretion

Off-market sale ✦

For those for whom privacy or timing matters: we first offer the home to a select audience, before the market hears about it.

Buyers

We know who's looking

Our own client base and the search lists from the Qualis network show us who is looking in your segment right now. Often we know who we want to call before the first viewing.

Taking care

We handle everything around it

Does something need doing before your home looks its best? If you like, we arrange the cleaner, a handyman for small repairs, the styling and the practical side of viewings.

Results

Recently sold by us.

A selection of our latest sales in our segments. What the prices don't tell you is the preparation under the hood; you can read about that in the process.

Sold

Grachtengordel

Herengracht 263

3 bd · 193 m² · €2,465,000

Sold

Oud-Zuid

Stadionweg 118

3 bd · 168 m² · €1,375,000

Sold

Oud-Zuid

Stadionweg 142

4 bd · 171 m² · €1,300,000

View all sold homes

Cover of Qualis Magazine, winter 2025 edition, the Amster Vastgoed in-house publication

Cover of Qualis Magazine, spring 2026 edition, the Amster Vastgoed in-house publication

Cover of Qualis Magazine, summer 2026 edition, the Amster Vastgoed in-house publication

In print

The Qualis Magazine.

Our listings appear in the Qualis Magazine, with our own Amster Vastgoed edition. That way your home reaches the right audience in print as well.

Browse the latest edition

Process

From first conversation to notary.

Seven steps, three to six months on average, one clear plan. What you see below is what it takes, whether you're selling a canal house or an apartment on the Apollolaan.

01 Intake

We come by, look around and listen. What are you selling, why now, and what is a good deal for you? After this we know whether it clicks and how we'll go about it.

02 Market analysis

A solid value assessment based on recent comparable sales, the current market and the specific features of your home. Not the highest price on paper, but the most achievable one.

03 Preparation

Professional photography, floor plan, styling advice if needed and a listing text that does your home justice. Only when everything is right does it go in the window.

04 Marketing

Funda, our Qualis network, social media if that's where your audience is, and where relevant an off-market sale ✦ before the wider public sees it.

05 Viewings

Personal guidance. We give the tours, answer the questions and weigh up every interested party for you. You don't need to be home.

06 Negotiation

No ego, just sharp eyes. We negotiate until there's a deal that's right for you. Not only on price, but also on conditions, contingency period and completion. And the last word is yours: you decide to whom, and at what price.

07 Completion

Inspection, deed of transfer at the notary, handover of the keys. We stay involved until the last signature is in place, and after that for the loose ends.

Alles verliep soepel en makkelijk en het is een jong team van enthousiaste mensen. Ik zou ze zeker aan beleven aan anderen

Richard Walhof · Funda 10/10

Read all reviews →

FAQ

Questions about selling.

The questions we hear most often during an intake. Missing one? Just ask.

How long does a sale take on average?

Three to six months on average, from the first intake to completion at the notary. Preparation with photography and marketing takes two to three weeks, viewings and negotiation together four to eight weeks. How strong demand is for your segment plays a big part, and we're honest about that.

Do you hold open houses?

Sometimes. An open house can work for the right home in the right market, but it isn't our standard. We prefer individual appointments, because that suits the segment we sell in. What's best for your home is something we discuss during the intake.

What if I want to stop during the process?

You can. We work with an agreement you can terminate during the process, subject to the NVM terms. Any costs already made for photography and marketing are settled transparently. We work for you, not the other way around.

How do you set the asking price?

A solid value assessment based on recent comparable sales in your street and neighborhood, current market dynamics and the specific features of your home, such as location, condition, layout and energy label. We make the case for the price, and you decide.

What is an off-market sale ✦, and when is it right for me?

In an off-market sale we first offer your home to a select audience, through our Qualis network and our own client base, before it goes on Funda. It suits people who value privacy, are in a sensitive situation, or for whom timing on the buyer's side matters. Not the right route for every home, but for some exactly what they need.

What do you charge?

The intake and market analysis are free of charge. We discuss our selling fee during that conversation, depending on the home and the approach you want. No hidden costs, no surprises afterward.

What if the market changes during my sale?

Then we adjust with it. We regularly evaluate whether the strategy still works and adjust price, marketing or audience where needed. No automatic price cut after 30 days, but a conversation about what's smart.